Also, a big part of sustainability is the “social-impact” side of the story. What do the farmers earn and how much do you pay, as the drinker of this enchanting brew?
Firstly. The farmers. Coffee is one of the highest traded commodities in the world. But often, especially in the last couple years; farmers have been forced by the markets to sell their coffee for less than it costs to grow.
Out of the entire chain, the farmers have the hardest job. Did you know that it takes 4-5 years from a seed to sprout into a fruiting shrub. Then all it takes is a bad weather at the wrong time, plant pests, and other calamities to destroy all of that hard work.
A lot of thoughtful consideration goes into creating balance for the farmers for their huge efforts.
But this is where you come in.
Together with the farmer, we work to bring you highest quality coffee you can imagine. But, these high end lots can often times be quite expensive. So, what happens to the coffee which doesn’t make it into the best of the best? Well, usually these are sold off to bulk exporters for commodity market prices. Well, I have chosen to buy these lots from the farmers as well, this way I can offer a variety of prices, even prices which are “supermarket competitive”. Good coffee doesn’t have to drain your bank account.
Now, where’s my offer list? Well. I am currently redeveloping this site and I haven’t quite gotten the material quite ready for publishing. I would recommend contacting me here.